Man vs machine: Harvesting machines in the winemaking industry
Plowing, harrowing, sowing and harvesting: Machines have been part and parcel of agriculture for a long time. Everything from tractors...
Drinking herbs and spices: Turmeric, basil and lavender create a real taste sensation
Herbs and spices can be found in practically every kitchen. After all, there are many dishes that benefit from their...
Beer apps: fun and value in one
Online platforms are a regular feature of the modern brewing industry: A variety of beer apps enables consumers to archive,...
Digitalization: opportunities for marketing in the beverage industry
Digitalization is the revolution of our century. The changes that come with it have significant implications for the beverage industry...
No longer a vision, it’s reality: artificial intelligence in the brewing industry
As the digital revolution progresses, the brewing industry too is keen to analyze its processes, target customers in a more...
Turning point for German wine: the new wine law
Wine is more than just an alcoholic beverage. It was even celebrated in the Bible, which made more than a...
Sugar tax on soft drinks: useful or a waste?
The United Kingdom has began levying a sugar tax on high-sugar soft drinks on April 6, 2018 – something which...
Content marketing: communicating on equal terms – even in the beverage industry
Content marketing: Often used and widely heard, it practically seems to be almost a buzzword these days. But how many...
Resource efficiency as a strategy
Resource efficiency – this is what the food and beverage industry will be striving toward in the years ahead. According...